Turn any desktop/laptop computer into a Facebook Live studio 6 months before Facebook invents the technology…
In September 2016, I launched the Facebook 30 Day Video Challenge with about 50 of my favorite real estate agents. As many of you know, Facebook launched live video streaming and some of you may have read my how-to-book at http://fbcasting.com
Problem has been shaky videos i.e. listing previews, community reviews, open houses etc. At the time of this article, Facebook only allows live streaming from mobile phones, tablets, and iPads. This usually means you are holding the device for a video selfie and almost always that will stream a shaky video unless you have the steady hands of a surgeon. I a definitely not a doctor!
I found the StabylCam and watched the videos on their website. I did a lot of research on other mobile camera stands and StabylCam had a unique way of balancing the camera. The cost was about $80 so I took a leap of faith and made the purchase.
I got my StabylCam yesterday, order shipment took 2 weeks because there is a lot of demand for this product. The company proactively set my expectations on a delayed shipment at the time of order and sent a couple of communications on updated delivery status. Great customer service… CHECK!
Out of the box, it was really simple. No instructions other than what is one the box. I decided to put it to the test with a morning jog, 2 boxers, 4 ducks… what could go wrong? Enjoy, and if you decide to buy, you can support my Starbucks coffee addiction by using my affiliate link:
What should I talk about? #1 question from my friends and followers taking the Facebook 30 Day Video Challenge #fbcasting #lunchbarterbroadcast
In this video, I give you 5 tips to get started on your own 30 Day Facebook Video Challenge. This launches September 1st, 2016 but you can join any time. I put together a free book you can download at http://fbcasting.com
In all honesty, I do think I will ever stop the daily videos. It has been the single biggest business builder for me in 2016. It is free and only take a few minutes each day.
p.s. add #fbcasting <== this hashtag to each of your videos you post in Facebook. That helps me find your videos to give you tips and I will also feature the best videos at FBcasting.com
Sneak Peek, Webinar Wednesday for Aug. 31st 2016. Word for the week is #pechakucha (Pe Cha Ku Cha) not to be mixed up with #pokemon or #pikachu. Today’s webinars: #1 The 4 Hour Funnel #2 FB Secret Agent #3 Facebook 30 Day Video Challenge
4-Hour Funnel starts today – every real estate agent and loan officer you know needs to be on this: Register Here
For http://fbsecretagent members I am speeding up this presentation style on Facebook ads… I call it the “721 video”. Run your “have mets” marketing 7 slides, 21 seconds total for only $365 a year! #boom #dropthemic Webinar is at 12:30pm CST (every Wednesday)
At a June Conference, Facebook revealed it will roll out 2 of my wishlist features for Facebook Live later this year. Let me introduce you to the new features in a series of 3 blog posts.
In my book called FBcasting.com, I cover the best practices for real estate agents and loan officers using live broadcasting with Facebook. That is a good pre-requisite reading material for what I am going to show you.
One new feature will include broadcast scheduling – a feature that you can only find in software programs like GoToWebinar and WebinarJam. This will make Facebook Live better than any other broadcast/social media hybrid like Google Hangouts and Periscope/Twitter. I am going to cover this feature release in Part III because as of today, it is not released yet 🙂
Take my advice, now is the time to jump into all things Facebook, the streaming Live broadcasts free) and Facebook Advertising (not free but by far the best ROI of ad spend in real estate, see FBsecretagent.com).
The other feature is dual-broadcasting with MSQRD integration. Right now MSQRD is a fun app where you can add visual props and overlays to video. MSQRD was bought by Facebook earlier this year. Today, I am predicting that the reason Facebook is adding this integration is to give people like you and I the ability to have the same level of professional production graphics of a television news broadcast.
Get ready. Your are about to have your own new broadcast station! -John Pohly
Earlier this week, we saw the first two-person broadcast. I expect this will be released very soon to Facebook business pages. At the conference this summer, Facebook mentioned that the dual-broadcast feature will go live first for all users (and brands) with a verified page and with the “Facebook Mentions” iOS app. It looks like for now, this is a United States release. In past releases I have found that Facebook releases things and may go days/weeks without an official announcement. If you are in a different country and you see this feature, let me know.
I will be adding screen shots to this blog post and making updates to my book at FBcasting.com. Download the book so I will have your email address to notify you of these new features as they happen in real time.
Back to the scheduling which will become Part III of this blog post series. Facebook Live will allow you to invite another person on Facebook to join your live video, you will broadcast together and share one screen. This part is launching to small group of celebrities and page power users right now. In my experience, all pages get the technology about 2-3 months after they release on a small scale. Stay tuned. Also, sign up for my newsletter while you are here so you are the first to know.
The non-verified pages in the United States should get these new features sometime in September!
For the past 4 years, I have found that Doodle artwork on my landing pages and sales pages produces big increases to registration rates. I have been searching for a Doodle video solution and have tried several software programs and Fiverr gigs to fill the demand. Doodly is a game changer and right now, you can get a lifetime access license.
I recommend the software, especially right now because it is a one-time expense during their pre-launch. I have seen all of the companies in this software genre move to a monthly subscription model. CLICK HERE to lock-in their pre-launch pricing! #opportunityknocks
Did you miss the 21 Things We Learned at MegaCamp? Goods news, this is the archive. Text RAINMAKER to 33444 or visit http://askpohly.com/21things to get the invite for Part 2
During the 21 Things I Learned at MegaCamp webinar, we gave a glimpse of a new product called Upstream that will help listing agents have more control over the inquires on their properties online. For Keller Williams agents, there is a great workaround. I have been calling it Red Syndication, it is a technique for the KWLS (Keller Williams Listing System):
I go to every Keller Williams Mega Camp. This week long event is one of 2 major events per year for the brokerage..
The training and presentations on the big stage are only 20% of the experience. As long as you are driving or flying to Austin and paying for hotel rooms, you might as well attend the after hours networking events. Here are 2 of the best and I will be at both of them:
Wednesday, August 19th 6:00pm to 9:00pm
2014 Mega Agent Mixer
Thursday, August 20th 8:30pm to 11:30pm
Lead Gen LIVE! A MegaCamp Afterhours
Earlier in the day Thursday, I have 2 trainings at the Commissions Inc. booth (locate to the right as you are walking toward the entrance into the big stage)
1:30pm to 2:00pm: Agents Gone Mobile
2:30pm to 3:00pm: LinkedIn for Real Estate
Meetup and Training are great but I also recommend that you talk to some of the vendors. I have some of the vendors listed and specials they are offering through Friday – CLICK HERE to see my favorite vendor list.